All Posts by Rob Patten

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Rob Patten

CEO

Rob Patten is co-founder and CEO of Northridge. Mr. Patten is responsible for working with the Northridge leadership team to bring high-value services and solutions to Northridge clients. Rob's professional background includes a strong mix of business management, strategic consulting, and technology development. Mr. Patten holds a Bachelor of Science degree in Computer Science from George Mason University in Fairfax, VA. While away from the office, he enjoys time with his family, playing golf, and watching Washington Redskins football. Rob and his wife Cindi live in Alpharetta, GA and have two children.

Rob Patten
Rob Patten

Redefining Collaboration for the Modern Enterprise

1/13/2012

The entire concept of collaboration for the enterprise is in the middle of a massive transformational shift. Forward-thinking businesses now view collaboration as a strategic initiative with meaningful implications to both revenue and profitability. Northridge is focused on driving measurable business performance gain by enabling rich collaboration between enterprises and all key constituent groups.

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Tags: Collaboration, General

Rob Patten
Rob Patten

Modified Broad Match to the Rescue

3/16/2011

In late 2010, Google released a new keyword match type within Adwords called "Modified Broad Match". In this blog posting you'll learn how to drive more traffic without sacrificing ROI.

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Tags: General, SEO